VAST

We support VAST 2.0 & VAST 3.0 for Apps & CTV.

Example tag and required macros are listed below and our account managers ([email protected]) will help you with the final ad code.

Video:-

For Apps -

https://aex.ingage.tech/v1/tag/video?screensize=1920x1080&adUnitId=[AD_UNIT_ID]&publisherId=[PUB_ID]&mimes=video/mp4&mimes=video/ogg&mimes=video/webm&mimes=application/javascript&width=[WIDTH]&height=[HEIGHT]&bidFloor=0.5&bundleId=[BUNDLE_ID]&uid=[IFA_TYPE_MACRO]&plcmt=[PLCMT]&placement=[PLACEMENT]&minduration=1&maxduration=120&minbitrate=1&maxbitrate=10000

For Web -

https://ex.ingage.tech/v1/tag/video?screensize=1920x1080&adUnitId=[AD_UNIT_ID]&publisherId=[PUB_ID]&mimes=video/mp4&mimes=video/ogg&mimes=video/webm&mimes=application/javascript&width=[WIDTH]&height=[HEIGHT]&bidFloor=0.5&page=[PAGE_URL]&plcmt=[PLCMT]&uid=[UUID]&placement=[PLACEMENT]&minduration=1&maxduration=120&minbitrate=1&maxbitrate=10000

Audio:-

For Apps -

https://aex.ingage.tech/v1/tag/audio?screenSize=1920x1080&adUnitId=[AD_UNIT_ID]&publisherId=[PUB_ID]&bundleId=[BUNDLE_ID]&ifa=[IFA]&mimes=audio/mp4&mimes=audio/mpeg&mimes=audio/aac&bidFloor=0.5&minduration=5&maxduration=60&minbitrate=32&maxbitrate=320&startdelay=0&delivery=1&delivery=2&feed=[FEED]&stitched=0&nvol=1

For Web -

https://ex.ingage.tech/v1/tag/audio?screenSize=1920x1080&adUnitId=[AD_UNIT_ID]&publisherId=[PUB_ID]&pageUrl=[PAGE_URL]&mimes=audio/mp4&mimes=audio/mpeg&mimes=audio/aac&bidFloor=0.5&minduration=5&maxduration=60&minbitrate=32&maxbitrate=320&startdelay=0&delivery=1&delivery=2&feed=[FEED]&stitched=0&nvol=1

Except adUnitId and PublisherId, all other values can be inserted dynamically. Our Publisher success team will help you with adUnitId & PublisherId

Additionally, please ensure that the &page parameter contains the full URL, including https://. The final root URL should be formatted as https://www.domain.com/. If the value sent to our server is already in this format, you may disregard this instruction.

Required & Recommended Macros

Video

key	value	description	required	recommended
id	string	site/app id	Yes	Yes
adUnitId	string	ID of the ad unit	Yes	Yes
isApp	boolean	(OPTIONAL) Denotes whether the request is from Site / App. Use bundleId instead.
bundleId	string	App ID (If present, the tag refers to the app )	Yes	Yes (For Apps Only)
page	string	Site page ( if present, the tag refers to site request )		Yes (For Sites Only)
width	integer	Width of the video player in device-independent pixels (DIPS).		Yes
height	integer	Height of the video player in device-independent pixels (DIPS).		Yes
bidFloor	number	"minimum": 0, only numeric values allowed	Yes	Yes
screensize	string	"pattern": "\d+x\d+"		Yes
uid	string	User ID from browser traffic and IFA type for apps		Yes
placement	integer	1 (In-Stream) 2 (In-Banner) 3 (In-Article) 4 (In-Feed) 5 (Interstitial/Slider/Floating)		Yes
mimes	string[]			Yes
format	string[]	"pattern": "\d+x\d+" \| Use Width and height instead
wrapperType	''iframe'' \| "html"	html is used by default for banners. Videos will always be returned in XML format
plcmt	integer	1 (In-Stream) 2 (In-Banner) 3 (In-Article) 4 (In-Feed) 5 (Interstitial/Slider/Floating)		Yes
protocols	integer[]	We support [2,3,5,6,7,8]. Array of supported video protocols. Refer to List 5.8 in oRTB spec v2.5. At least one supported protocol must be specified in either the protocol or protocols attribute		Yes
minduration	integer	Minimum video ad duration in seconds.		Yes
maxduration	integer	Maximum Video ad duration in seconds.		Yes
api	integer[]	List of supported API frameworks for this impression. Refer to List 5.6 in oRTB spec v2.5.		Yes
linearity	integer	We have a default of 1, as we support that only for now. It indicates if the impression must be linear, nonlinear, etc. If none is specified, assume all are allowed
skip	integer	Indicates if the player will allow the video to be skipped, where 0 = no, 1 = yes.
skipmin	integer	Videos of total duration greater than this number of seconds can be skippable; only applicable if the ad is skippable.
skipafter	integer	Number of seconds a video must play before skipping is enabled; only applicable if the ad is skippable.
sequence	integer	If multiple ad impressions are offered in the same bid request, the sequence number will allow for the coordinated delivery of multiple creatives
battr	integer[]	Blocked creative attributes. Refer to List 5.3 in oRTB spec v2.5
maxextended	integer	Maximum extended ad duration if extension is allowed. If blank or 0, extension is not allowed. If -1, extension is allowed, and there is no time limit imposed. If greater than 0, then the value represents the number of seconds of extended play supported beyond the maxduration value.
minbitrate	integer	Minimum bit rate in Kbps.		Yes
maxbitrate	integer	Maximum bit rate in Kbps.		Yes
playbackmethod	integer[]	Playback methods that may be in use. If none are specified, any method may be used. Refer to List 5.10 in oRTB spec v2.5
playbackend	integer	The event that causes playback to end. Refer to List 5.11 in oRTB spec v2.5
delivery	integer[]	Supported delivery methods (e.g., streaming, progressive). If none specified, assume all are supported. Refer to List 5.15.
pos	integer	Ad position on screen. Refer to List 5.4.		Yes

Audio

key	value	description	required	recommended
id	string	site/app ID
adUnitId	string	ID of the ad unit	Yes	Yes
publisherId	string	ID of the publisher	Yes	Yes
isApp	boolean	(OPTIONAL) Denotes whether the request is from Site / App. Use bundleId instead.
bundleId	string	App ID (If present, the tag refers to the app )	Yes	Yes (For Apps Only)
pageUrl	string	Site page ( if present, the tag refers to site request )		Yes (For Sites Only)
bidFloor	number	"minimum": 0, only numeric values allowed	Yes	Yes
screenSize	string	"pattern": "\d+x\d+"		Yes
ifa	string	ifa for apps		Yes (For Apps Only)
mimes	string[]	Supported audio content mime types. We default to [audio/mp4, audio/mpeg, audio/aac] if none are specified.		Yes
protocols	integer[]	We support [2,3,5,6,7,8,11,12,13,14,15,16] (VAST 2.0 - 4.3). Array of supported audio protocols. Refer to List 5.8 in the oRTB spec v2.5. DAAST (9,10) is not supported and will be dropped if sent		Yes
minduration	integer	Minimum audio ad duration in seconds. Defaults to 0.		Yes
maxduration	integer	Maximum audio ad duration in seconds. Defaults to 60.		Yes
minbitrate	integer	Minimum bit rate in Kbps. Defaults to 32.		Yes
maxbitrate	integer	Maximum bit rate in Kbps. Defaults to 320.		Yes
startdelay	integer	0 (Pre-Roll) -1 (Generic Mid-Roll) -2 (Generic Post-Roll) Defaults to 0. Refer to List 5.12 in the oRTB spec v2.5		Yes
feed	integer	1 (Music Streaming Service) 2 (FM/AM Broadcast) 3 (Podcast) 4 (Catch-Up Radio) 5 (Web Radio) 6 (Video Game) 7 (Text to Speech) Refer to List 5.16 in the oRTB spec v2.5		Yes
delivery	integer[]	Supported delivery methods. We support [1,2] (streaming, progressive) and default to both. Download (3) is not supported. Refer to List 5.15.		Yes
api	integer[]	List of supported API frameworks for this impression. Refer to List 5.6 in oRTB spec v2.5.		Yes
stitched	integer	Indicates if the ad is stitched into the audio content stream, where 0 = no, 1 = yes.
nvol	integer	0 (None) 1 (Ad Volume Average Normalized to Content) 2 (Ad Volume Peak Normalized to Content) 3 (Ad Loudness Normalized to Content) 4 (Custom Volume Normalization) Refer to List 5.17 in oRTB spec v2.5
rqdDurs	string	Comma-separated list of exact audio ad durations in seconds, e.g. 15,30. Mutually exclusive with minduration and maxduration, which are cleared when this is present.
sequence	integer	If multiple ad impressions are offered in the same bid request, the sequence number will allow for the coordinated delivery of multiple creatives
battr	integer[]	Blocked creative attributes. Refer to List 5.3 in oRTB spec v2.5
maxextended	integer	Maximum extended ad duration if extension is allowed. If blank or 0, extension is not allowed. If -1, extension is allowed, and there is no time limit imposed. If greater than 0, then the value represents the number of seconds of extended play supported beyond the maxduration value.

Preferences & Protection rules:

We support blocklist at advertiser domain and ad category level.
We support minimum bid floor on the adUnitId level.

Please contact the Account Management team at [email protected] to apply the blocklist or minimum bid floor. We recommend keeping it empty by default for the maximum yield.

GDPR compliance:

_If the users are from GDPR or any other privacy-regulated area, it is required to have a CMP with TCF v2.2 in place and enable the below vendor ids (Consent & Legitimate Interest) for optimized performance. We can provide a CMP support if required, but if publisher is using own CMP we are requesting to ensure the following IAB vendors are granted Vendor Consent rights:

Vendor ID	Vendor Name
58	33Across
617	Onfocus (Adagio)
50	Adform A/S
793	Amazon Advertising
32	Xandr, Inc.
143	Connatix Native Exchange Inc.
24	Epsilon
91	Criteo SA
84	Eskimi
755	Google Advertising Products
10	Index Exchange Inc.
333	InMobi Pte Ltd
910	Insticator
131	ID5 Technology SAS
109	LoopMe Limited
241	OneTag Limited
69	OpenX
76	Pubmatic, Inc
1043	TypeA Holdings Ltd
52	Magnite, Inc
157	Seedtag Advertising S.L
80	Sharethrough, Inc
104	Sonobi, Inc
13	Sovrn, Inc
23	Nexxen Inc.
36	Nexxen Group LLC
45	Equativ
1126	Microsoft Advertising
128	BIDSWITCH GmbH
528	Kayzen
130	NextRoll, Inc.
82	Smaato, Inc.
512	Verve Group Europe GmbH

Supported Countries (as of Jan 2026):

Country Name	Alpha-2 code	Alpha-3 code
Albania	AL	ALB
Argentina	AR	ARG
Australia	AU	AUS
Austria	AT	AUT
Azerbaijan	AZ	AZE
Bahrain	BH	BHR
Belgium	BE	BEL
Bosnia and Herzegovina	BA	BIH
Botswana	BW	BWA
Brazil	BR	BRA
Bulgaria	BG	BGR
Canada	CA	CAN
Chile	CL	CHL
Colombia	CO	COL
Costa Rica	CR	CRI
Croatia	HR	HRV
Cyprus	CY	CYP
Czechia	CZ	CZE
Denmark	DK	DNK
Ecuador	EC	ECU
El Salvador	SV	SLV
Estonia	EE	EST
Finland	FI	FIN
France	FR	FRA
Georgia	GE	GEO
Germany	DE	DEU
Greece	GR	GRC
Guatemala	GT	GTM
Honduras	HN	HND
Hong Kong	HK	HKG
Hungary	HU	HUN
India	IN	IND
Indonesia	ID	IDN
Ireland	IE	IRL
Israel	IL	ISR
Italy	IT	ITA
Japan	JP	JPN
Kuwait	KW	KWT
Latvia	LV	LVA
Lithuania	LT	LTU
Luxembourg	LU	LUX
Malaysia	MY	MYS
Maldives	MV	MDV
Malta	MT	MLT
Mexico	MX	MEX
Moldova	MD	MDA
Mongolia	MN	MNG
Morocco	MA	MAR
Netherlands	NL	NLD
New Zealand	NZ	NZL
Norway	NO	NOR
Oman	OM	OMN
Panama	PA	PAN
Peru	PE	PER
Philippines	PH	PHL
Poland	PL	POL
Portugal	PT	PRT
Puerto Rico	PR	PRI
Qatar	QA	QAT
Romania	RO	ROU
Saudi Arabia	SA	SAU
Serbia	RS	SRB
Singapore	SG	SGP
Slovakia	SK	SVK
Slovenia	SI	SVN
South Africa	ZA	ZAF
South Korea	KR	KOR
Spain	ES	ESP
Sweden	SE	SWE
Switzerland	CH	CHE
Taiwan	TW	TWN
Thailand	TH	THA
Turkey	TR	TUR
United Arab Emirates	AE	ARE
United Kingdom	GB	GBR
United States	US	USA
Uruguay	UY	URY
Uzbekistan	UZ	UZB
Viet Nam	VN	VNM

Quality guidance:

We recommend following the quality guidance to improve monetization outcomes.

Additional resources:

Reporting: https://documentation.insticator.com/docs/analytics-date-range
How to establish the appropriate format specifications for CTV bundles. - https://iabtechlab.com/wp-content/uploads/2020/08/IAB-Tech-Lab-OTT-store-assigned-App-Identification-Guidelines-2020.pdf